Newell Brands is celebrating the 140-year history of Ball mason jars by expanding the Keepsake Jar Collection with the launch of the Collector’s Edition Ball 140th Anniversary Jar.
Created in celebration of patterns of the 1880s, the new Ball 140th Anniversary Jars feature vintage embossed designs to commemorate the brand’s legacy of preservation and creativity, said the company. The jars are BPA-free and can be used for canning, crafting, decorating, as drinkware, storage and more, according to Newell.
To showcase the use of the new jar, the Ball brand is also launching the “Try It All” sweepstakes, giving 300 people the opportunity to find their next passions with the help of “Try It All” kits. Through July 3, consumers can visit TryItAllSweepstakes.com to enter for a chance to win a free kit, which includes the Ball 140th Anniversary Jar and supplies to start canning, baking and gardening.
“People are craving more ways to have fun and engage in new activities but often don’t know where to start. Meanwhile, Ball mason jars have continued to evolve beyond their traditional canning roots, with new and creative uses showing how versatile these vessels can be,” said Julien McCluney, vice president of global brand management, kitchen, at Newell Brands. “We created The Try It All Sweepstakes to show how the Ball brand has transformed over the past 140 years to provide endless opportunities for hobbyists and brand fanatics alike to make, create and share.”
The Ball 140th Anniversary Jar comes in a set of four regular mouth jars with bands and the company’s SureTight lids that seal up to 18 months. The set of jars is available now at Target, Kroger, Meijer and Walmart with an MSRP of $14.99.
