Newell Brands’ Rubbermaid is teaming with Olympic gold medal-winning gymnast Shawn Johnson East and former NFL player Andrew East to showcase the versatility and durability of Rubbermaid Brilliance food storage products.
Rubbermaid Brilliance, offered in glass and plastic versions, is said by the company to provide four times more protection versus “generic” containers. The husband-and-wife team of Johnson East and East (pictured above) recently put Rubbermaid Brilliance to the test in a new video series, demonstrating that the containers are 100% airtight and leak-proof, as well as stain-, odor- and shatter-resistant, according to Newell Brands. In the video series, the couple takes on several athletic challenges to test Rubbermaid Brilliance, including a drop test, a stacking test, and a leftover smell and stain test.
Johnson East said, “We’re partnering with Rubbermaid because, as a busy family of five, these containers have helped us maintain an organized kitchen and stay on top of meal planning. With a variety of sizes and shapes, we have a Rubbermaid Brilliance container for everything we need, from storing leftovers to keeping a stocked pantry to prepping our kids’ meals.”
Julien McCluney, Newell Brands’ vice president of global brand management, kitchen, added, “As parents who know what it’s like to constantly be on the go, Shawn and Andrew’s new video series showcases how Rubbermaid Brilliance can withstand daily use and seamlessly integrate into the lives of families with busy schedules who are looking for superior food storage and organization options.”
Rubbermaid Brilliance items range in retail price from $6.99 to $179.99. The collection includes:
- Rubbermaid Brilliance Plastic: The line’s 360-degree clear lids and bases are made with the brand’s “StainShield” plastic.
- Rubbermaid Brilliance Glass: Glass bases in the line are oven-safe up to 450-degrees F, allowing them to be used as cookware and serveware.
- Rubbermaid Brilliance Pantry: The line is made from “StainShield” plastic in 360° clear, modular design for space efficiency.
