Specialty coffee gear company, Fellow, has partnered with coffee influencer, Morgan Drinks Coffee, to guest curate for its text-to-order coffee program, Fellow Drops.
Fellow, known for making kettles, grinders, French presses, mugs and a seasonal selection of coffee from roasters around the world, launched Fellow Drops last summer. The text-to-order coffee ordering service asks subscribers to opt in to purchase weekly curated selections of exclusive, made-to-order, limited-release roasts that often can’t be purchased anywhere else in the U.S. Each week, Fellow sends subscribers a text about the coffee with a limited time window to buy it. The week’s coffee selection is fully opt-in with customers texting back with how many bags of coffee they want to receive.
2022 U.S. Barista Champion, Morgan Eckroth, known as Morgan Drinks Coffee to 5.6 million TikTok followers and 800K YouTube subscribers, will curate the program’s weekly coffee selection dropping on August 30.
“I’m incredibly excited to be partnering with Fellow on this Drop. The coffee I’ve selected is a real treat from one of my favorite roasters in Portland and I can’t wait to share it with others!” said Eckroth.